ForTheBreed
Grooming

Dog grooming basics for UK owners

Grooming is not an optional luxury. It's basic maintenance that affects your dog's skin health, comfort, and your ability to spot health problems early. Here's what you actually need to know, without the product upsell.

ForTheBreed Editorial
Published · Updated

This guide draws on veterinary research, UK vet data, and PDSA/BVA publications. ForTheBreed has no commercial relationships with any product or service mentioned.

Why grooming matters beyond just appearances

The obvious function of grooming is keeping the dog's coat clean and manageable. But regular grooming does more than that:

  • Skin health: Brushing distributes natural oils through the coat and stimulates circulation at skin level. Neglected coats develop matting that pulls on the skin, traps moisture, and creates conditions for fungal infections and hot spots.
  • Parasite checking: Regular brushing and handling gives you the opportunity to check for fleas, ticks, and skin abnormalities. A tick found and removed within 24 hours is far less likely to transmit disease than one that's been feeding for 48+ hours.
  • Health monitoring: Regular grooming means regular handling. And that means you notice lumps, skin changes, swelling, or pain responses early. Many health issues are caught by owners during grooming before they become serious.
  • Bonding: For dogs who have been properly desensitised to handling, grooming sessions are positive interactions that build trust and tolerance for vet examinations.

Coat types and what they need

Grooming requirements vary more by coat type than by breed size. Know what coat your dog has before buying tools or booking groomers.

Short/smooth coat (e.g., Greyhound, Boxer, Dalmatian, Vizsla, French Bulldog)

The lowest maintenance coat. Brushing once a week or less with a rubber curry comb or grooming mitt removes dead hair and stimulates the skin. These dogs do shed. Sometimes heavily. But don't mat. Bathing every 4–8 weeks is typically sufficient. Short-coated dogs sometimes benefit from an occasional going-over with a damp chamois for a shine.

Double coat (e.g., Labrador, Golden Retriever, German Shepherd, Husky, Spitz breeds)

Double-coated dogs have a dense, insulating undercoat and a longer, protective topcoat. They shed significantly. Especially during "blowing coat" seasons in spring and autumn, when the undercoat drops almost entirely. During shedding season, daily brushing prevents the undercoat from compacting into mats. Outside shedding season, 2–3 times weekly is usually enough.

Important: do not shave a double-coated dog. The undercoat acts as both insulation in cold and a heat buffer in warm weather. Shaving disrupts this system, can damage the coat's ability to regulate temperature, and may cause "post-clipping alopecia" where the coat grows back abnormally.

Long coat (e.g., Cavalier King Charles, Afghan Hound, Maltese, Shih Tzu)

Long-coated dogs require daily brushing to prevent matting. Mats develop at friction points first. Behind the ears, in the armpits, under the collar. And can form quickly in dogs that get wet or muddy. Severely matted coats ("pelted" coats) have to be shaved off; attempting to brush them out causes pain and skin damage. Daily brushing takes 5–10 minutes and prevents expensive and uncomfortable dematting at the groomers.

Wire/rough coat (e.g., Border Terrier, Airedale, West Highland White Terrier)

Wire-coated dogs are traditionally "stripped". The dead outer coat is pulled or plucked out by hand or with a stripping knife. Rather than cut. Stripping maintains correct coat texture and colour. Clipping a wire coat gives a softer, lighter-coloured result but doesn't damage the dog. Most UK pet owners whose wire-coated dogs are not shown choose to clip rather than strip.

Curly/poodle coat (e.g., Poodle, Lagotto, Poodle crosses/Doodles)

The most demanding coat for maintenance. Curly coats don't shed. Hair grows continuously, like human hair. Which means without regular grooming they mat rapidly. Most owners of curly-coated dogs will brush daily at home and book professional grooming every 6–8 weeks. This is not optional if you want to keep the dog comfortable. A neglected curly coat mats to the skin in a matter of weeks and must be shaved off entirely.

The basic grooming kit

You don't need a large or expensive kit to cover the basics at home. Start with:

  • Slicker brush: The core tool for most coat types. Fine wire pins on a flat or slightly cushioned pad. Removes dead hair and detangles. Essential for long and curly coats.
  • Metal comb: Used after the slicker brush to check for any remaining tangles and to work through finer areas (face, ears, legs). If the comb can't move through the coat smoothly, there are still mats to work out.
  • Rubber curry comb or grooming mitt: For short/smooth coats. Massages the skin and removes loose hair.
  • Undercoat rake or de-shedding tool: For double-coated breeds, particularly during shedding season. The Furminator is popular but should be used sparingly. It can thin the coat if overused.
  • Dog nail clippers: Either scissor-style or guillotine-style. Keep them sharp. Blunt clippers crush the nail rather than cutting cleanly, which is painful.
  • Dog-specific shampoo: Never use human shampoo. Dog skin has a different pH (more alkaline) and human products disrupt the skin barrier. A basic dog shampoo is fine for most dogs; medicated shampoos require vet recommendation.
  • Ear cleaner: A dog-specific ear cleaning solution for routine maintenance.

How to brush properly

Brushing technique matters. Doing it wrong is ineffective and can hurt the dog:

  • Always brush in the direction of hair growth, not against it. Unless you're using a rubber grooming mitt on a short coat.
  • Never try to brush through a wet, matted coat. Wet hair is more elastic and mats tighten further. Wait until the coat is dry, then work from the ends of the mat inward with a comb, using a detangling spray if needed.
  • Use one hand to hold the coat at the skin level while the other brushes. This prevents pulling at the skin and is much more comfortable for the dog.
  • Section the coat and work systematically rather than skimming over the surface. Surface brushing looks tidy but misses the undercoat.
  • Pay extra attention to friction areas: armpits, groin, behind the ears, under the collar, between the toes.

Bathing: how often, what shampoo, drying

Most dogs need bathing every 4–8 weeks. Signs it's time for a bath: noticeable odour, visible dirt, or a greasy feel to the coat. Over-bathing strips the natural oils from the coat and can cause dryness and increased odour as the skin compensates by producing more oil.

Use lukewarm water. Not hot. Dogs' skin is sensitive to temperature. Wet the coat thoroughly before applying shampoo, dilute the shampoo first if the bottle recommends it (most professional shampoos should be diluted), and rinse thoroughly. Shampoo residue causes skin irritation.

Drying: most dogs can air dry safely in warm conditions. In cold UK weather, or for double-coated or curly-coated dogs, a dog-specific dryer or even a low-heat human hair dryer on a cool or warm (not hot) setting speeds drying and prevents skin issues from prolonged dampness. Always dry under the collar and in skin folds, where moisture trapped against skin causes hot spots.

Nail trimming: the thing most owners avoid

Overgrown nails are a welfare issue. Long nails change how the dog bears weight, can cause joint pain, alter gait over time, and can curl back into the paw pad if completely neglected. Yet nail trimming is one of the things most owners are most reluctant to do at home. And most dogs are most resistant to.

If you're starting nail trimming with a dog who isn't used to it, desensitisation is more important than the actual cut. Spend several sessions just handling the paws, pressing on the pads, tapping the nails. Giving treats throughout. Before introducing clippers. Let the dog sniff the clippers, reward, then touch a nail with the clippers without clipping, reward, and build gradually. A dog that is relaxed about paw handling is a dog you can trim safely.

If the nails are very long or you're not confident, your vet or groomer will do this for a small charge (typically £5–15 in UK practices). Don't let nails grow out because you're avoiding the conversation.

Ear cleaning: maintenance vs infection

Ear cleaning is maintenance for healthy ears. It is not a treatment for infection. For routine cleaning, apply a small amount of dog ear cleaner to a cotton wool pad and wipe the visible inner ear flap. Do not push cotton wool buds or anything else into the ear canal.

Dogs with floppy ears (Cocker Spaniels, Basset Hounds, Cavaliers) are more prone to ear infections because the ear flap traps moisture and reduces airflow. These breeds benefit from more regular ear checks and cleaning.

Signs of an ear infection: shaking the head, scratching at one ear, dark or yellowish discharge, smell, or pain when the ear is touched. If you see these signs, go to your vet. Don't attempt to treat it yourself.

Professional groomers: when to use them and what to expect

Some coats require professional grooming: curly/poodle coats (every 6–8 weeks), long coats where the owner can't keep up with brushing, wire coats if stripping rather than home clipping, and any coat that has become matted beyond home dematting.

UK professional grooming costs as of 2025 vary by breed, coat type, and location:

  • Small breed bath and trim: £40–65
  • Medium breed full groom: £50–80
  • Large breed full groom: £70–120
  • Giant breeds and heavily coated dogs: £90–150+
  • London and South East: typically 20–30% above these figures

Matting surcharges are common and often significant. A heavily matted dog requiring a full de-mat or shavedown may add £30–60 to the base price. The best way to avoid this is regular home brushing between professional appointments.

Handling and desensitisation: starting from puppy age

The most important grooming work you can do with a puppy has nothing to do with brushes. It's building a positive association with being handled. Paws touched, ears examined, mouth opened, body held still. A puppy who has been calmly and positively handled during these sensitive months grows into a dog who tolerates (or enjoys) grooming, veterinary examinations, and physical contact.

Short, positive sessions. A few seconds of paw handling with a treat reward. Started in the first weeks build the foundation for a lifetime of easy vet visits and grooming appointments. Leaving handling until the dog is an adult means working against anxiety that has already established itself, which takes much longer to overcome.